Search results
- BLACKWELL, Roger D. - MINIARD, Paul W. - ENGEL, James F. Consumer behavior. 10th ed. Mason : Thomson/South-Western, 2006. 790 s. ISBN 978-0-324-27197-3. [Copy count : 1, currently available 0, at library only 1]
book
- ENGEL, James F. - WARSHAW, Martin R. - KINNEAR, Thomas C. Promotional Strategy : Managing the Marketing Communications Process. 6. ed. Homewood : Irwin, 1987. 621 s. ISBN 0-256-03643-8. [Copy count : 1, currently available 1, at library only 0]
book
- ENGEL, James F. - BLACKWELL, Roger D. - MINIARD, Paul W. Consumer Behavior. 5. ed. Chicago : Dryden Press, 1986. 633 s. ISBN 0-03-001892-7. [Copy count : 1, currently available 1, at library only 0]
book
- ENGEL, James F. - TALARZYK, W. Wayne. Cases in promotional strategy. Rev. ed. Homewood, 1984. 282 s. ISBN 0-256-03100-2. [Copy count : 1, currently available 1, at library only 0]
book
- ENGEL, James F. - FIORILLO, Henry F. - CAYLEY, Murray A. Market segmentation : concepts and applications. New York : Holt, Rinehart and Winston, 1972. 486 s. ISBN 0-03-088082-3. [Copy count : 1, currently available 1, at library only 0]
book
- Research in consumer behavior. New York : Holt, Rinehart and Winston, Inc., 1970. 767 s. Holt, Rinehart and Winston marketing series. ISBN 03-077355-5. [Copy count : 1, currently available 1, at library only 0]
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