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Publisher = "Faculty of Mass Media Communication University of SS Cyril and Methodius in Trnava"
- Marketing and Media Identity: AI - The Future of Today. Annual International Scientific Conference. Marketing Identity : AI - The Future of Today : Conference Proceedings from the Annual International Scientific Conference : 14th November 2023, Trnava. 1st Edition. Trnava : Univerzita sv. Cyrila a Metoda v Trnave, 2023. 456 s. ISBN 978-80-572-0415-2. ISSN 2729-7527.
- Communication Today : Scientific Journal from the Mass Media and Marketing Communication Field. [elektronický zdroj]. - Spracovaný v EKO-INDEX, Registrovaný: Web of Science, Registrovaný: Scopus. Trnava : Univerzita sv. Cyrila a Metoda v Trnave. 2x ročne. Available on Internet: <https://communicationtoday.sk/> ISSN 1338-130X.
- ČVIRIK, Marián. Consumer Ethnocentrism as a Factor in the Perception of Online Shopping? Some Evidence from Slovakia. In Marketing and Media Identity 2022: Metaverse Is the New Universe. Annual International Scientific Conference. Marketing Identity: Metaverse Is the New Universe : Conference Proceedings from the Annual International Scientific Conference. - Trnava : Faculty of Mass Media Communication, University of SS. Cyril and Methodius in Trnava, 2022. ISBN 978-80-572-0297-4. ISSN 2729-7527, pp. 19-26. I-22-104-00.
- KUKURA, Marek. Analysis of Shopping Behavior in the Furniture Segment During the Covid-19. In Marketing Identity : New Changes, New Challenges. - Trnava : Faculty of Mass Media Communication, University of SS. Cyril and Methodius in Trnava, 2021. ISBN 978-80-572-0220-2. ISSN 1339-5726, pp. 417-425 online. VEGA 1/0587/19.
- FAŠIANG, Tomáš - GEŽÍK, Pavel. Options for Analyzing Consumer Behavior in Brick-and-Mortar Stores During the Pandemic SARS-COV-2. In Marketing Identity : New Changes, New Challenges. - Trnava : Faculty of Mass Media Communication, University of SS. Cyril and Methodius in Trnava, 2021. ISBN 978-80-572-0220-2. ISSN 1339-5726, pp. 376-386 online. VEGA 1/0606/21, VEGA 1/0427/20.
- KUCHTA, Martin - STANKOVÁ, Monika. Interest and Motivation for the Paid Online Media Services Within a Defined Target Group. In Marketing Identity : New Changes, New Challenges. - Trnava : Faculty of Mass Media Communication, University of SS. Cyril and Methodius in Trnava, 2021. ISBN 978-80-572-0220-2. ISSN 1339-5726, pp. 407-416 online. VEGA 1/0657/19.
- Marketing Identity 2021: New changes, New Challenges. International Scientific Conference. Marketing Identity : New Changes, New Challenges : Conference Proceedings from the International Scientific Conference 9th November 2021 Online. 1st Edition. Trnava : Faculty of Mass Media Communication, University of SS. Cyril and Methodius in Trnava, 2021. 744 s. Available on Internet: <https://fmk.sk/download/MI_2021_eng_FINAL.pdf> ISBN 978-80-572-0220-2. ISSN 1339-5726.
- 2020 ,no. 1-2. Communication Today : Scientific Journal from the Mass Media and Marketing Communication Field. [elektronický zdroj]. Trnava : Univerzita sv. Cyrila a Metoda v Trnave, 2020. 2x ročne. ISSN 1338-130X. [Copy count : 1, currently available 0, at library only 1]
- KUCHTA, Martin - STANKOVÁ, Monika. Marketing Communication Strategy to Develop an Audience on Instagram Social Network. - Registrovaný: Web of Science. In Megatrends and Media. International Scientific Conference. Megatrends and Media : Digital Universe. - Trnava, Slovakia : Faculty of Mass Media Communication, University of SS. Cyril and Methodius in Trnava, 2019. ISBN 978-80-572-0015-4. ISSN 2453-6474, pp. 595-614 online.
- NOVYSEDLÁK, Martin - DORČÁKOVÁ, Ingrid. Business Succession as an Alternative to Start-Up. In Megatrends and Media: Reality and Media Bubbles. International Scientific Conference. Megatrends and Media: Reality and Media Bubbles : Conference Proceedings from the International Scientific Conference, 24th – 25th April 2018, Smolenice, Slovakia (Congress Hall of the Slovak Academy of Science). - Trnava : Faculty of Mass Media Communication, University of SS. Cyril and Methodius in Trnava, 2018. ISBN 978-80-8105-952-0. ISSN 2453-6474, pp. 489-499. APVV-15-0511, CE1158 ENTER-transfer.