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- BRYSON, John R. et al. Service Management : Theory and Practice. Cham : palgrave macmillan/Springer Nature, 2020. 287 s. ISBN 978-3-030-52059-5. [Copy count : 1, currently available 1, at library only 0]
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- PATÚŠ, Peter - MARUŠKOVÁ, Jaroslava. Manažment prevádzky penziónu. 1. vydanie. Banská Bystrica : DALI-BB, 2018. 212 s. ISBN 978-80-8141-201-1. [Copy count : 1, currently available 0, at library only 1]
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- STICKDORN, Mark - SCHNEIDER, Jakob. This is Service Design Thinking. : Basics - Tools - Cases. 7th Printing Paperback. Amsterdam : BIS Publishers, 2017. 373 s. ISBN 978-90-6369-279-7. [Copy count : 1, currently available 0, at library only 1]
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- LENDREVIE, Jacques - LÉVY, Julien. MERCATOR : tout le marketing à ľ ère numérique. 11e éd. Paris : Dunod, 2014. 1027 s. ISBN 978-2-10-071107-9. [Copy count : 1, currently available 0, at library only 1]
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- SKOBRANEK, Michaela. Die Qualität von Angebotssituationen beim Vertrieb von Managementberatungsleistungen : Eine empirische Studie. Wiesbaden : Gabler, 2010. 455 s. Gabler research. ISBN 978-3-8349-2625-8. [Copy count : 1, currently available 1, at library only 0]
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- CIBÁKOVÁ, Viera - RÓZSA, Zoltán - CIBÁK, Ľuboš. Marketing služieb. Bratislava : Iura Edition, 2008. 214 s. Ekonómia. ISBN 978-80-8078-210-8. [Copy count : 1, currently available 0, at library only 1]
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- FORET, Miroslav. Marketing pro začátečníky. Brno : Computer Press, 2008. viii, 152 s. Praxe manažera. ISBN 978-80-251-1942-6. [Copy count : 1, currently available 0, at library only 0]
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- VAŠTÍKOVÁ, Miroslava. Marketing služeb - efektivně a moderně. Praha : GRADA Publishing, 2008. 232 s. Manažer. ISBN 978-80-247-2721-9. [Copy count : 2, currently available 1, at library only 1]
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- KOTLER, Philip. Grundlagen des Marketing. 4. aktual. Aufl. München : Pearson Studium, 2007. 1135 s. Wirtschaft. ISBN 978-3-8273-7176-8. [Copy count : 1, currently available 0, at library only 1]
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- KASHANI, Kamran. Proč už neplatí tradiční marketing. Překlad: Vilém Jungman, Jan Procházka. Brno : Computer Press, 2007. 171 s. ISBN 978-80-251-1536-7. [Copy count : 1, currently available 0, at library only 1]
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