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- MOTHERSBAUGH, David L. - BARDI KLEISER, Susan - HAWKINS, Del I. Consumer Behavior : Building Marketing Strategy. 15th Edition, International Student Edition. New York : McGraw Hill, 2024. 824 s. ISBN 978-1-266-11476-2. [Copy count : 1, currently available 0, at library only 1]
book
- ODS2023. International Conference on Optimization and Decision Science. ODS2023: International Conference on Optimization and Decision Science : Book of Abstracts, Ischia (Italy) September 4th - September 7th 2023. 1st Edition. Florencia : Università degli Studi di Firenze, 2023. 415 s.
electonic book
- PROCHÁZKA, Peter. Efektívna podpora rozhodovania s využitím rozsiahlych súborov údajov (big data) : dizertačná práca. Školiteľ: Martin Mišút. Bratislava, 2023. 106 s. [Copy count : 1, currently available 0, at library only 1]
book
- MARKUSSEN, Thomas - TYRAN, Jean-Robert. Is There a Dividend of Democracy? Experimental Evidence from Cooperation Games : CESifo Working Paper No. 10616, August 2023. Munich : Munich Society for the Promotion of Economic Research - CESifo, 2023. 19 s. ISSN 2364-1428.
electonic book
- ŽÁK, Štefan. Postavenie názorových vodcov v procese nákupného rozhodovania spotrebiteľa : inauguračná prednáška : odbor inauguračného konania: obchod a marketing (v odbore ekonómia a manažment). 1. vydanie. Bratislava : Vydavateľstvo EKONÓM, 2022. 100 s. ISBN 978-80-225-4959-2. [Copy count : 2, currently available 0, at library only 2]
book
- MAZÚROVÁ, Barbora - KOLLÁR, Ján - POVAŽANOVÁ, Mariana. Princípy mikroekonómie : cvičebnica. 2. aktualizované a doplnené vydanie. Bratislava : Wolters Kluwer SR, 2022. 184 s. ISBN 978-80-571-0502-2. [Copy count : 2, currently available 1, at library only 1]
book
- EAST, Robert et al. Consumer Behaviour : Applications in Marketing. 4th Edition. Los Angeles : SAGE, 2022. 357 s. ISBN 978-1-5297-3083-8. [Copy count : 1, currently available 0, at library only 1]
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- ANGNER, Erik. A Course in Behavioral Economics. 3rd Edition. London : Bloomsbury Academic, 2021, reprinted 2022. 327 s. ISBN 978-1-352-01080-0. [Copy count : 3, currently available 0, at library only 3]
book
- BATEMAN, Thomas - KONOPASKE, Robert. M: Management. 7th Edition, International Student Edition. New York : McGraw Hill, 2022. 394 s. ISBN 978-1-265-04248-6. [Copy count : 1, currently available 0, at library only 0]
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- LEHRER, Jonah. Ako sa rozhodujeme : ako nám neočakávané objavy neurovedy pomáhajú robiť lepšie rozhodnutia. Bratislava : Aktuell, 2022. 304 s. ISBN 978-80-89873-42-5. [Copy count : 4, currently available 0, at library only 4]
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