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- HASPROVÁ, Mária et al. Generational Comparison of Attitudes Towards Health and Senescence. - Registrovaný: Web of Science. In Marketing Identity 2017: Online Rules. International Scientific Conference. Marketing Identity: Online Rules - Part II. : Conference Proceedings from International Scientific Conference : 7th – 8th November 2017, Congress Hall of the Slovak Academy of Sciences, Smolenice, Slovak Republic. - Trnava : Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava, 2017. ISBN 978-80-8105-918-6. ISSN 1339-5726, pp. 80-91 online. VEGA 1/0637/17.
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- KUCHTA, Martin - MIKLOŠÍK, Andrej. Current and Future Position of Programmatic Buying in Digital Investments on the Slovak Market. In Marketing Identity 2017: Online Rules. International Scientific Conference. Marketing Identity: Online Rules - Part II. : Conference Proceedings from International Scientific Conference : 7th – 8th November 2017, Congress Hall of the Slovak Academy of Sciences, Smolenice, Slovak Republic. - Trnava : Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava, 2017. ISBN 978-80-8105-918-6. ISSN 1339-5726, pp. 328-338 online. 1-17-106-00.
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