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- HULA, Róbert. Neuromarketing as a Tool for Data Acquisition in Consumer Behaviour. In Central and Eastern Europe in the Changing Business Environment. International Joint Conference. Central and Eastern Europe in the Changing Business Environment : Proceedings from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2454-2. ISSN 2453-6113, pp. 20-33 online. I-22-107-00.
File name Size Typ prístupu Plný text PDF 685 KB z IP adresy SEK po prihlásení - FERENČÍKOVÁ, Soňa - PÁSZTOROVÁ, Janka - HLUŠKOVÁ, Tatiana. Startups from Central and Eastern Europe as Open Innovation Sources – Theoretical Background. In Central and Eastern Europe in the Changing Business Environment : Book of Abstracts from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2455-9, pp. 22.
- CHOMOVÁ, Katarína. The Need for More and Better Implementation of Sustainability in the Marketing Curriculum. In Central and Eastern Europe in the Changing Business Environment : Book of Abstracts from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2455-9, p. 18.
- HULA, Róbert. Neuromarketing as a Tool for Data Acquisition in Consumer Behaviour. In Central and Eastern Europe in the Changing Business Environment : Book of Abstracts from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2455-9, p. 25.
- ČVIRIK, Marián. Ethnocentric Tendencies of Consumer Behaviour and its Influence on the Perception of Private Labels. In Central and Eastern Europe in the Changing Business Environment. International Joint Conference. Central and Eastern Europe in the Changing Business Environment : Proceedings from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2454-2. ISSN 2453-6113, pp. 1-9 online. I-22-104-00.
File name Size Typ prístupu Plný text PDF 198.9 KB z IP adresy SEK po prihlásení - CHOMOVÁ, Katarína. The Need for More and Better Implementation of Sustainability in the Marketing Curriculum. In Central and Eastern Europe in the Changing Business Environment. International Joint Conference. Central and Eastern Europe in the Changing Business Environment : Proceedings from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2454-2. ISSN 2453-6113, pp. 34-44.
File name Size Typ prístupu Plný text PDF 792 KB z IP adresy SEK po prihlásení - KRAJČÍK, Daniel. The Born Global Phenomenon - Case Study from Slovakia. In Central and Eastern Europe in the Changing Business Environment. International Joint Conference. Central and Eastern Europe in the Changing Business Environment : Proceedings from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2454-2. ISSN 2453-6113, pp. 55-66 online. KEGA 003EU-4/2022.
File name Size Typ prístupu Plný text PDF 548.9 KB z IP adresy SEK po prihlásení - VÁVRA, Michal. The Attractiveness of Weekend Housing and Holiday Cottages as a Trend in Slovakia and Surrounding Countries Impacts Real Estate Markets. In Central and Eastern Europe in the Changing Business Environment. International Joint Conference. Central and Eastern Europe in the Changing Business Environment : Proceedings from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2454-2. ISSN 2453-6113, pp. 119-132 online. VEGA 1/0587/19.
File name Size Typ prístupu Plný text PDF 988 KB z IP adresy SEK po prihlásení - ŠTULLER, Pavol - DRÁBIK, Peter - VERNEROVÁ, Dominika. Green Hydrogen Production in Slovakia as Part of the Circular Economy. In Central and Eastern Europe in the Changing Business Environment. International Joint Conference. Central and Eastern Europe in the Changing Business Environment : Proceedings from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2454-2. ISSN 2453-6113, p. 107-118 online. VEGA 1/0046/20.
File name Size Typ prístupu Plný text PDF 873.8 KB z IP adresy SEK po prihlásení - ŽÁK, Štefan - HASPROVÁ, Mária. Legal Aspects of Operating E-shops in the Slovak Republic. In Central and Eastern Europe in the Changing Business Environment. International Joint Conference. Central and Eastern Europe in the Changing Business Environment : Proceedings from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2454-2. ISSN 2453-6113, pp. 133-141 online.
File name Size Typ prístupu Plný text PDF 755.8 KB z IP adresy SEK po prihlásení