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- SCHOELL, William F. - GUILTINAN, Joseph P. - MACLEMORE PRITCHETT, Betty. Marketing : Contemporary Concepts and Practices. 5. ed. Boston : Allyn and Bacon, 1992. 781 s. ISBN 0-205-13151-4. [Copy count : 2, currently available 2, at library only 0]
- GUILTINAN, Joseph P. - PAUL, Gordon W. Marketing management : Strategies and programs. 4. ed. New York : MacGraw-Hill, 1991. 449 s. ISBN 0-07-048942-4. [Copy count : 1, currently available 1, at library only 0]
- SCHOELL, William F. - GUILTINAN, Joseph P. Marketing : Contemporary Concepts and Practices. 4. ed. Boston : Allyn and Bacon, 1990. 790 s. Annotated Instructor's Edition. ISBN 0-205-12072-5. [Copy count : 1, currently available 1, at library only 0]
- SCHOELL, William F. - GUILTINAN, Joseph P. Marketing : Contemporary Concepts and Practices. 3. ed. Boston : Allyn and Bacon, 1988. 762 s. ISBN 0-205-10596-3. [Copy count : 1, currently available 1, at library only 0]