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Records found: 20  
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  1. ŠÁŠKY, Michael. Nanotechnology: Neuromarketing and the Use of Nanotechnology and Its Potential. In EDAMBA 2022. International Scientific Conference for Doctoral Students and Post-Doctoral Scholars. EDAMBA 2022 : International Scientific Conference for Doctoral Students and Post-Doctoral Scholars. - Bratislava : Vydavateľstvo EKONÓM, 2023. ISBN 978-80-225-5042-0, pp. 441-452.
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  2. Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. Proceedings of the Scientific Were Completed by: Peter Červenka ; reviewers: Anna Cierniak-Emerych, Aneta Vančová. 1st Edition. Bratislava : Vydavateľstvo EKONÓM, 2023. 122 s. [9,11 AH]. VEGA 1/0354/22. ISBN 978-80-225-5096-3. [Copy count : 2, currently available 1, at library only 1]
    Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems

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  3. MATUŠOVIČOVÁ, Monika. The Use of Neuroscience in Human Resource Management. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Vydavateľstvo EKONÓM, 2023. ISBN 978-80-225-5096-3, pp. 65-73. VEGA 1/0354/22.
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  4. FRANCOVÁ, Zuzana. Neuromarketing – The Connection between Neuroscience and Business. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Vydavateľstvo EKONÓM, 2023. ISBN 978-80-225-5096-3, pp. 42-55. VEGA 1/0354/22.
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  5. DAŇO, Ferdinand - HANULÁKOVÁ, Eva - KUKURA, Marek. Consumer Neuroscience and Neuromarketing as Platform for Biometric Statistics. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Vydavateľstvo EKONÓM, 2023. ISBN 978-80-225-5096-3, pp. 27-41. VEGA 1/0354/22.
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  6. HULA, Róbert. Strategy of Ethical Approach in Neuromarketing. In EDAMBA 2021. International Scientific Conference for Doctoral Students and Post-Doctoral Scholars. EDAMBA 2021 : International Scientific Conference for Doctoral Students and Post-Doctoral Scholars. - Bratislava : Vydavateľstvo EKONÓM, 2022. ISBN 978-80-225-4930-1, pp. 194-207 online.
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  7. HULA, Róbert. Strategy of Ethical Approach in Neuromarketing in Terms of Marketing Research. In Ekonomické rozhľady : vedecký časopis Ekonomickej univerzity v Bratislave. - Bratislava : Ekonomická univerzita v Bratislave, 2022. ISSN 0323-262X, 2022, roč. 51, č. 2, s. 105-128. I-22-107-00.
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  8. HANULÁKOVÁ, Eva - DAŇO, Ferdinand. Framework for the Conceptualization of Consumer Neuroscience and Related Neuroscientific Disciplines. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Vydavateľstvo EKONÓM, 2022. ISBN 978-80-225-4991-2, pp. 5-14. VEGA 1/0354/22.
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  9. HULA, Róbert - KUKURA, Marek. Trends in the Use of Neuromarketing Tools by Selected Neuromarketing Companies. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Vydavateľstvo EKONÓM, 2022. ISBN 978-80-225-4991-2, pp. 26-38. VEGA 1/0354/22.
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  10. KUCHTA, Martin - ČERVENKA, Peter. Identification of Neuromarketing Techniques Usable in Digital Marketing. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Vydavateľstvo EKONÓM, 2022. ISBN 978-80-225-4991-2, pp. 39-47. VEGA 1/0354/22.
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