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- ČAKANOVÁ, Lucia. Moderné nástroje a techniky marketingovej komunikácie - influencer marketing : dizertačná práca. Školiteľ: Peter Dorčák. Bratislava, 2020. 117 s. [Copy count : 1, currently available 0, at library only 1]
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- FAVIER, Jean. Zlato a koření : zrod obchodníka ve středověku. Přeložila: Věra Dvořáková. Praha : Garamond, 2006. 443 s. ISBN 80-86955-39-7. [Copy count : 1, currently available 0, at library only 1]
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- Principles of Marketing. 1. ed. London : Prentice Hall, 1996. 956 s. ISBN 0-13-165903-0. [Copy count : 1, currently available 1, at library only 0]
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- MORGAN, Michael. Marketing for Leisure and Tourism. 1. ed. London : Prentice Hall, 1996. 317 s. ISBN 0-13-150988-8. [Copy count : 1, currently available 0, at library only 1]
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- KUNČAR, Slavomil. Marketing pro všechny : Marketing - spolehlivá cesta k úspěšnému podnikání. 1. vyd. Krnov : Slakun, 1992. 414 s. ISBN 80-901211-0-1. [Copy count : 1, currently available 1, at library only 0]
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- GILES, G.B. Marketing. 5. ed. London : M&E, 1992. 294 s. ISBN 0-7121-0862-9. [Copy count : 2, currently available 2, at library only 0]
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- MAGRATH, Allan J. The Six Imperatives of Marketing : Lessons From the World's Best Companies. 1. ed. New York : American Management Association, 1992. 196 s. ISBN 0-8144-5042-3. [Copy count : 1, currently available 1, at library only 0]
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- BAKER, Michael J. Marketing : An Introductory Text. 5. ed. Houndmills : MacMillan, 1991. 646 s. ISBN 0-333-575059. [Copy count : 3, currently available 2, at library only 1]
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- PRIDE, William M. - FERRELL, O. C. Test Bank Marketing : Concepts and Strategies. 7. ed. Boston : Houghton Mifflin Co., 1991. 435 s. ISBN 0-395-57302-5. [Copy count : 1, currently available 1, at library only 0]
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- PRIDE, William M. - FERRELL, O. C. Instructor's Resource Manual Marketing : Concepts and Strategies. 7. ed. Boston : Houghton Mifflin Co., 1991. 341 s. ISBN 0-395-57301-7. [Copy count : 1, currently available 1, at library only 0]
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