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- KOTLER, Philip - ARMSTRONG, Gary - BALASUBRAMANIAN, Sridhar. Principles of Marketing. 19th Edition, Global Edition. Harlow : Pearson, 2024. 768 s. ISBN 978-1-292-44936-4. [Copy count : 1, currently available 0, at library only 1]
book
- CZINKOTA, Michael R. - RONKAINEN, Ilkka A. - PENG CUI, Annie. International Marketing. 11th Edition. Boston : CENGAGE, 2023. 604 s. ISBN 978-0-357-44512-9. [Copy count : 2, currently available 0, at library only 1]
book
- JAKUBÍKOVÁ, Dagmar - JANEČEK, Petr. Strategický marketing : strategie a trendy. 3. přepracované a rozšířené vydání. Praha : Grada Publishing, 2023. 428 s. ISBN 978-80-271-3722-0. [Copy count : 2, currently available 0, at library only 2]
book
- KOTLER, Philip et al. Grundlagen des Marketing. 8. aktualisierte Auflage. Hallbergmoos : Pearson, 2022. 1004 s. ISBN 978-3-86894-423-5. [Copy count : 1, currently available 0, at library only 1]
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- ĆIROVIĆ, Dragana - MELOVIĆ, Boban - DUDIĆ, Branislav. Marketing Management on the Organic Products Market - Key Concepts, New Trends and Experiences from Montenegro. 1st Edition. Praha : Wolters Kluwer ČR, 2022. 195 s. ISBN 978-80-7676-427-9. [Copy count : 2, currently available 0, at library only 2]
book
- GODIN, Seth. Toto je marketing. 2. a upravené slovenské vydanie. Bratislava : Lindeni, 2021. 236 s. ISBN 978-80-566-2317-6. [Copy count : 1, currently available 0, at library only 1]
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- CLIQUET, Gérard. Location-Based Marketing : Geomarketing and Geolocation. 1st Edition. London : ISTE, 2020. 234 s. Information systems, Web and Pervasive Computing Series. ISBN 978-1-78630-580-0. [Copy count : 1, currently available 0, at library only 1]
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- MUSOVÁ, Zdenka. Marketing finančných služieb. 1. vydanie. Banská Bystrica : Belianum, 2019. CD-ROM 108 s. ISBN 978-80-557-1669-5. [Copy count : 2, currently available 0, at library only 2]
File name Size Typ prístupu PDF zabezpečené 1.7 MB dostupné po prihlásení 
electonic book
- NIRSCHL, Marco - STEINBERG, Laurina. Einstieg in das Influencer Marketing : Grundlagen, Strategien und Erfolgsfaktoren. Wiesbaden : Springer Gabler, 2018. 51 s. Essentials. ISBN 978-3-658-19744-5. ISSN 2197-6708. [Copy count : 1, currently available 0, at library only 1]
book
- BINET, Les - CARTER, Sarah. How Not to Plan : 66 Ways to Screw it Up. Kibworth Beauchamp : [Matador], 2018. 337 s. ISBN 978-1-78901-450-1. [Copy count : 1, currently available 0, at library only 1]
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