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- ČVIRIK, Marián et al. An Innovative Pilot Study of Ethnocentrism in the Context of Visual Elements in Marketing Management. In Global Conference on Entrepreneurship and Economy in an Era of Uncertainty. New Challenges of the Global Economy for Business Management : Global Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2024. - Singapore : Springer Nature Singapore, 2025. ISBN 978-981-96-4115-4, pp. 823-834. KEGA 030EU-4/2022, VEGA 1/0064/23, A-24-102/0025/00, A-25-102/3020/15.
File name Size Typ prístupu PDF zabezpečené 13.3 MB dostupné po prihlásení - DADAKAS, Dimitrios - PITOŇÁKOVÁ, Renáta - IOANNIDIS, Evangelos. The Impact of the Crimea Annexation on Agricultural Trade: A Structural Gravity Approach. - Registrovaný: Web of Science. In European Review of Agricultural Economics. - New York : Oxford University Press. ISSN 0165-1587, 2025, vol. early access, pp. 1-36.
File name Size Typ prístupu Plný text PDF 4.4 MB verejne dostupné - SIMONKA, Zsolt - KRČOVÁ, Ingrid - HORNIAKOVÁ, Veronika. The Application of Stochastic ICIM Model in the Decision-Making Processes of Insurance Product Management. - Registrovaný: Web of Science. In Strategic Management : International Journal of Strategic Management and Decision Support Systems in Strategic Management. - Subotica : Faculty of Economics in Subotica University of Novi Sad. ISSN 2334-6191, 2025, vol. early access, pp. [1-12]. VEGA 1/0410/22, VEGA 1/0096/23.
File name Size Typ prístupu Plný text PDF 427.6 KB verejne dostupné - KISSOVÁ, Jana. New Rules Related to Product Sustainability. In Current Trends in Business Administration 2025: Innovative Strategies and Sustainable Growth in the Energy Sector. Scientific Seminar. Current Trends in Business Administration 2025 : Innovative Strategies and Sustainable Growth in the Energy Sector. - Bratislava : Vydavateľstvo EKONÓM, 2025. ISBN 978-80-225-5230-1, pp. 61-67.
File name Size Typ prístupu PDF zabezpečené 640 KB dostupné po prihlásení - WEISS, Erik - KOPČÁKOVÁ, Janka. Key Success Factors of Intersnack Slovakia: Product, Brand and Effective Purchasing Strategy. In Zlepšovanie procesov pomocou štatistických metód XXVII. (2024). Medzinárodná vedecká konferencia. Zlepšovanie procesov pomocou štatistických metód XXVII. (2024) : recenzovaný zborník príspevkov z 27. medzinárodnej vedeckej konferencie. - Košice : KKM PHF, 2024. ISBN 978-80-225-5212-7, s. 67-77.
- WEISS, Roland - JANOŠKOVÁ, Mária - KOPČÁKOVÁ, Janka. Product, Brand, and Attendance As Key Factors in the Financing of Sports Club. In Acta Oeconomica Cassoviensia : Scientific Journal. - Košice : PHF EU Košice, 2024. ISSN 2585-8785, 2024, vol. 17, no. 2, pp. 38-47. KEGA 032EU-4/2024.
File name Size Typ prístupu PDF zabezpečené 403.1 KB dostupné po prihlásení - ZELINOVÁ, Silvia - KOMARA, Silvia. Different Methods for Releasing of the Contractual Service Margin in Life Insurance Products. In Monografický zborník vedeckých prác : recenzovaný monografický zborník vedeckých prác, ktoré sú výstupom projektu VEGA 1/0431/22. - Bratislava : Vydavateľstvo EKONÓM, 2024. ISBN 978-80-225-5175-5, s. 60-66. VEGA 1/0431/22.
File name Size Typ prístupu PDF zabezpečené 658.5 KB dostupné po prihlásení - ARTIUKHOVA, Nadiia. Box Approach for Immersive Marketing of Educational Services in the Context of Educational Reforms. In Studia commercialia Bratislavensia : Scientific Journal of Faculty of Commerce, University of Economics in Bratislava. - Bratislava : Ekonomická univerzita v Bratislave, 2024. ISSN 1339-3081, 2024, roč. 17, č. 3, s. 147-155. 09I03-03-V04-00522/2024/VA, 0124U000545.
File name Size Typ prístupu PDF zabezpečené 296.9 KB dostupné po prihlásení - ZELINOVÁ, Silvia et al. The Impact of Dynamic Surrender on Guarantees and Options in Life Insurance. - Registrovaný: Web of Science, Registrovaný: Scopus. In Tem Journal: Technology, Education, Management, Informatics : Journal of the Association for Information Communication Technologies, Education and Science. - Novi Pazar : UIKTEN. ISSN 2217-8309, 2024, vol. 13, no. 3, pp. 2502-2511. VEGA 1/0410/22.
File name Size Typ prístupu PDF zabezpečené 425.6 KB dostupné po prihlásení - REMEŇOVÁ, Katarína - KMETY BARTEKOVÁ, Mária. Price Sensitivity Testing As a Blueprint for Basic Product Pricing. In European Forum of Entrepreneurship 2023. International Scientific Conference. European Forum of Entrepreneurship 2023 : "Business Environment in a Whirlwind of Turbulent Changes“. - Praha : NEWTON College, 2023. ISBN 978-80-87325-68-1, pp. 246-251. VEGA 1/0582/22.
File name Size Typ prístupu PDF zabezpečené 199.9 KB dostupné po prihlásení