Search results
- Nation branding : concepts, issues, practice. Oxford : Elsevier Butterworth-Heinemann, 2008, reprinted 2009. xxiv, 264 s. Marketing. ISBN 978-0-7506-8349-4. [Copy count : 3, currently available 1, at library only 2]
book
- Unilever : Unilever annual review 2002 : and summary financial statement. Port Sunlight : Unilever PLC, 2002. 29 s. [Copy count : 1, currently available 1, at library only 0]
book
- PŘIBOVÁ, Marie. Strategické řízení značky : brand management. Praha : EKOPRESS, 2000. 148 s. ISBN 80-86119-27-0. [Copy count : 1, currently available 0, at library only 1]
book
- LIPINSKI, Bob - LIPINSKI, Kathie. Professional beverage management. New York : John Wiley & Sons, Inc., 1996. 482 s. ISBN 0-471-28737-7. [Copy count : 2, currently available 1, at library only 1]
book
- HALL, John A. Bringing New Products to Market : The Art and Science of Creating Winners. 1. ed. New York : AMACOM, 1991. 248 s. ISBN 0-8144-5017-2. [Copy count : 1, currently available 1, at library only 0]
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