Počet záznamov: 1
Market segmentation
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$a Market segmentation $e conceptual and methodological foundations $f Michel Wedel, Wagner A. Kamakura 205 $a 2nd ed. 210 $a Boston $c Kluwer Academic Publishers $d 2000 215 $a xxii, 382 s. 225 2-
$a International series in quantitative marketing 610 1-
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$9 eu_un_auth*h0003328 $a metódy štatistické 610 1-
$9 eu_un_auth*h0003397 $a modely 610 1-
$9 eu_un_auth*h0003441 $a modely regresné 675 $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing 700 -1
$3 eu_un_auth*0002505 $a Wedel $b Michel $4 070 701 -1
$3 eu_un_auth*0002506 $a Kamakura $b Wagner A. $4 070 801 -0
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Počet záznamov: 1