Počet záznamov: 1
Marketing Communication in the Automotive Industry
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$a eng 102 $a SK 200 1-
$a Marketing Communication in the Automotive Industry $f Andrej Ralbovský 300 $a abstrakt 463 -1
$1 001 eu_un_cat*0209556 $1 010 $a 978-80-225-4155-8 $1 200 1 $a EDAMBA 2015 $e collection of abstracts : international scientific conference for doctoral students and post-doctoral scholars : the era of science diplomacy: implications for economics, business, management and related disciplines : University of Economics in Bratislava, Bratislava, Slovak Republic, 21 - 23 october 2015 $g editor: Jozef Wallner $v P. 45 $1 210 $a Bratislava $c Publishing House EKONÓM $d 2015 $1 215 $a 104 s. $1 702 1 $3 eu_un_auth*0043617 $a Wallner $b Jozef $4 340 $1 710 12 $a EDAMBA 2015 : the era of science diplomacy: implications for economics, business, management and related disciplines $b International scientific conference $e Bratislava, Slovensko $f 21.-23.10.2015 541 1-
$a Marketingová komunikácia v automobilovom priemysle 610 1-
$9 eu_un_auth*h0002810 $a komunikácia marketingová 610 1-
$9 eu_un_auth*h0004891 $a priemysel automobilový 610 1-
$9 eu_un_auth*h0005305 $a reklama 610 1-
$9 eu_un_auth*0053088 $a značky 610 1-
$9 eu_un_auth*h0005650 $a segmentácia trhu 700 -1
$3 eu_un_auth*0050772 $a Ralbovský $b Andrej $p EUBOBFKMA $4 070 $9 100 $f 1991- $q I $T Katedra marketingu OBF 801 -0
$a SK $b BA004 $c 20190618 $g AACR2 830 $a Nevykazuje sa - pre potreby personálnej bibliografie T85 $x existuji fulltexy
Počet záznamov: 1