Počet záznamov: 1
Neuromarketing in Business
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$a 10.1007/978-3-658-35185-4 $2 DOI 100 $a 20221115d2022łłłłm--y0sloc0103----ba 101 0-
$a eng 102 $a DE 200 1-
$a Neuromarketing in Business $e Identifying Implicit Purchase Drivers and Leveraging them for Sales $f editors Benny B. Briesemeister, Werner Klaus Selmer 210 $a Wiesbaden $c Springer $d 2022 215 $a 140 s. 610 1-
$9 eu_un_auth*0043649 $a neuromarketing 610 1-
$9 eu_un_auth*0080867 $a neuroveda 610 1-
$9 eu_un_auth*h0004271 $a podnikanie 610 1-
$9 eu_un_auth*h0007368 $a zákazníci 675 $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing 702 -1
$3 eu_un_auth*0087024 $a Briesemeister $b Benny B. $4 340 702 -1
$3 eu_un_auth*0087025 $a Selmer $b Werner Klaus $4 340 801 -0
$a SK $b BA004 $c 20221115 $g AACR2
Počet záznamov: 1