HASENAUER, Rainer - FILO, Peter - STÖRI, Herbert. The marketing of high-tech innovation: research and teaching as a multidisciplinary communication task. In International Journal of Multidisciplinarity in Science and Business - M-Sphere Journal : príspevok z konferencie - 1st M-Sphere Conference : Dubrovnik, Croatia, 4th-6th October 2012. - [s.l.] : Accent, 2012. ISBN 978-953-7930-00-4, April 2012, vol. 1, no. 1, pp. 157-167 [online]. Dostupné na : <https://issuu.com/tvranes/docs/book_of_proceedings_part_1/165>