Počet záznamov: 1
Building customer loyalty
- SKOROBOGATYKH, Irina Ivanovna - IVASHKOVA, Natalia Ivanovna - SAGINOVA, Oľga Vitalievna - LIPKOVÁ, Ľudmila. Building customer loyalty. In Loyalty programs: monobrand, co-brand, coalition : monograph. - Bratislava : Publishing house EKONÓM, 2017. ISBN 978-80-225-4372-9, pp. 5-24 [2,80 AH].
Počet záznamov: 1