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005 | | 20250623090723.7 |
017 | 70 | $a 10.53465/CEECBE.2025.9788022552257.289-302 $2 DOI |
035 | | $a 1388925 $2 CREPC2 |
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101 | 0- | $a eng $d eng |
102 | | $a SK |
200 | 1- | $a Consumer Perception of Wine Labels: A Case Study of Vitis Pezinok $f Vanesa Pospíšilová, Petra Smetanová |
301 | | $a I-24-112-00 |
330 | | $a Preskúmanie, ako zákazníci vnímajú rôzne etikety vín z vybraného vinárstva Vitis Pezinok. |
463 | -1 | $1 001 eu_un_cat*0308740 $1 010 $a 978-80-225-5225-7 $1 011 $a 2453-6113 $1 200 1 $a Central and Eastern Europe in the Changing Business Environment $b elektronický zdroj $e 25th International Joint Conference $e Proceedings $e 22 - 23 May 2025, Prague, Czech Republic - Bratislava, Slovakia $f Compiled by: Lucia Uderianová, Martin Schmidt $g Reviewers: Issam Abdallah Kareem, Artem Artiukhov ... [et al.] $v Pp. 289-302 $1 210 $a Bratislava $c Vydavateľstvo EKONÓM, Bratislava University of Economics and Business $d 2025 $1 215 $a 399 s. [20 AH] $1 702 1 $3 eu_un_auth*0085454 $a Uderianová $b Lucia $4 340 $1 702 1 $3 eu_un_auth*0085568 $a Schmidt $b Martin $4 340 $1 702 1 $3 eu_un_auth*0094418 $a Kareem $b Issam Abdallah $4 675 $1 702 1 $3 eu_un_auth*0087387 $a Artiukhov $b Artem $4 675 $1 710 12 $a Central and Eastern Europe in the Changing Business Environment $b International Joint Conference $d 25. $e Prague, Czech Republic - Bratislava, Slovakia $f 22.-23.05.2025 |
541 | 1- | $a Vnímanie etikiet vína spotrebiteľmi: Prípadová štúdia Vitis Pezinok |
610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
610 | 1- | $9 eu_un_auth*h0005900 $a spotrebitelia |
610 | 1- | $9 eu_un_auth*h0006034 $a stratégia marketingová |
610 | 1- | $9 eu_un_auth*0053088 $a značky |
610 | 1- | $9 eu_un_auth*0049227 $a agropodnikanie |
610 | 1- | $9 eu_un_auth*h0004487 $a poľnohospodárstvo |
610 | 1- | $9 eu_un_auth*h0007236 $a vývoz |
610 | 1- | $9 eu_un_auth*h0006971 $a víno |
610 | 1- | $9 eu_un_auth*h0006969 $a vinohradníctvo |
610 | 1- | $9 eu_un_auth*h0002029 $a etikety |
700 | -1 | $3 eu_un_auth*0081864 $a Pospíšilová $b Vanesa $p EUBOBFKCR $4 070 $9 50 $f 1998- $q I $T Katedra cestovného ruchu OBF |
701 | -1 | $3 eu_un_auth*0081984 $a Smetanová $b Petra $p EUBOBFKCR $4 070 $9 50 $f 1999- $q I $T Katedra cestovného ruchu OBF |
801 | -0 | $a SK $b BA004 $c 20250623 $g AACR2 |
T85 | | $x existuji fulltexy |