| SYS | | 0118265 |
| LBL | | 00000nam--22^^^^^---450- |
| 005 | | 20240312115845.7 |
| 010 | | $a 978-0-7506-8452-1 |
| 100 | | $a 20100930d2008łłłłm--y0sloc0103----ba |
| 101 | 0- | $a eng |
| 102 | | $a GB |
| 200 | 1- | $a Media strategies for marketing places in crisis $e improving the image of cities, countries and tourist destinations $f Eli Avraham and Eran Ketter |
| 210 | | $a Oxford $c Elsevier Butterworth-Heinemann $d 2008 |
| 215 | | $a 218 s. |
| 225 | 2- | $a Marketing |
| 610 | 1- | $9 eu_un_auth*h0003282 $a mestá |
| 610 | 1- | $9 eu_un_auth*h0002954 $a kraje |
| 610 | 1- | $9 eu_un_auth*h0005276 $a regióny |
| 610 | 1- | $9 eu_un_auth*h0002418 $a imidž |
| 610 | 1- | $9 eu_un_auth*h0002964 $a kríza |
| 610 | 1- | $9 eu_un_auth*h0004336 $a pohromy živelné |
| 610 | 1- | $9 eu_un_auth*h0006819 $a úpadok hospodársky |
| 610 | 1- | $9 eu_un_auth*h0006821 $a úpadok sociálny |
| 610 | 1- | $9 eu_un_auth*h0006659 $a turistika |
| 610 | 1- | $9 eu_un_auth*h0004084 $a oživenie |
| 610 | 1- | $9 eu_un_auth*h0003336 $a médiá |
| 610 | 1- | $9 eu_un_auth*h0005305 $a reklama |
| 610 | 1- | $9 eu_un_auth*h0006357 $a štúdie prípadové |
| 610 | 1- | $9 eu_un_auth*h0005924 $a správanie spotrebiteľa |
| 610 | 1- | $9 eu_un_auth*h0003188 $a manažment |
| 610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
| 610 | 1- | $9 eu_un_auth*h0006034 $a stratégia marketingová |
| 610 | 1- | $9 eu_un_auth*h0006459 $a teória a prax |
| 675 | | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing |
| 700 | -1 | $3 eu_un_auth*0035484 $a Avraham $b Eli $4 070 |
| 701 | -1 | $3 eu_un_auth*0036507 $a Ketter $b Eran $4 070 |
| 801 | -0 | $a SK $b BA004 $c 20100930 $g AACR2 |