CHLÁDKOVÁ, Helena - KUDOVÁ, Dagmar. Situation analysis of the external environment of a bakery company. In Agricultural economics. - Prague : Institute of Agricultural and Food Information, 2008. ISSN 0139-570X, 2008, vol. 54, no. 7, s. 301-306. Dostupné na : <http://www.agriculturejournals.cz/publicFiles/01819.pdf>