Vytlačiť
1. Public relations
| SYS | 0005189 | |
|---|---|---|
| LBL | 02956nam$$2200793$$$450$ | |
| 005 | 20240306141624.2 | |
| 010 | $a 80-7226-886-4 | |
| 100 | $a 20040303d2003łłłłm$$y0sloc0103$$$$ba | |
| 101 | 1- | $a cze $c eng |
| 102 | $a CZ | |
| 200 | 1- | $a Public relations $e řízená komunikace podniku s veřejností $f Clarke L. Caywood $g preklad: Vilém Jungmann ... [et al.] |
| 210 | $a Brno $c Computer Press $d 2003 | |
| 215 | $a 600 s. | |
| 225 | 2- | $a Praxe manažera |
| 225 | 2- | $a Business books |
| 610 | 1- | $9 eu_un_auth*h0004711 $a práca s verejnosťou |
| 610 | 1- | $9 eu_un_auth*h0004270 $a podnik |
| 610 | 1- | $9 eu_un_auth*h0002808 $a komunikácia |
| 610 | 1- | $9 eu_un_auth*h0006037 $a stratégia podniková |
| 610 | 1- | $9 eu_un_auth*h0004180 $a plánovanie |
| 610 | 1- | $9 eu_un_auth*h0006337 $a štruktúra organizačná |
| 610 | 1- | $9 eu_un_auth*h0003336 $a médiá |
| 610 | 1- | $9 eu_un_auth*h0005500 $a rozhlas |
| 610 | 1- | $9 eu_un_auth*h0006450 $a televízia |
| 610 | 1- | $9 eu_un_auth*h0002565 $a investori |
| 610 | 1- | $9 eu_un_auth*h0007321 $a zamestnanci |
| 610 | 1- | $9 eu_un_auth*h0006936 $a vedenie podniku |
| 610 | 1- | $9 eu_un_auth*h0007368 $a zákazníci |
| 610 | 1- | $9 eu_un_auth*h0005873 $a sponzorovanie |
| 610 | 1- | $9 eu_un_auth*h0002964 $a kríza |
| 610 | 1- | $9 eu_un_auth*h0005436 $a riaditelia |
| 610 | 1- | $9 eu_un_auth*h0001061 $a akvizícia |
| 610 | 1- | $9 eu_un_auth*h0004571 $a potravinárstvo |
| 610 | 1- | $9 eu_un_auth*h0004403 $a poisťovníctvo |
| 610 | 1- | $9 eu_un_auth*h0002088 $a farmakológia |
| 610 | 1- | $9 eu_un_auth*h0002940 $a kozmetika |
| 610 | 1- | $9 eu_un_auth*h0004519 $a poradenstvo |
| 610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
| 610 | 1- | $9 eu_un_auth*h0002369 $a hotely |
| 610 | 1- | $9 eu_un_auth*h0006435 $a technológie nové |
| 610 | 1- | $9 eu_un_auth*h0007025 $a vydavateľstvá |
| 610 | 1- | $9 eu_un_auth*h0007462 $a zdravotníctvo |
| 610 | 1- | $9 eu_un_auth*h0005932 $a správa štátna |
| 610 | 1- | $9 eu_un_auth*h0004035 $a organizácie neziskové |
| 610 | 1- | $9 eu_un_auth*0003139 $a asociácie |
| 610 | 1- | $9 eu_un_auth*h0004837 $a prejavy |
| 610 | 1- | $9 eu_un_auth*h0002958 $a kreativita |
| 675 | $a 659.4 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000354 $x Práca s verejnosťou. Public relations | |
| 700 | -1 | $3 eu_un_auth*0001918 $a Caywood $b Clarke L. $4 070 |
| 702 | -1 | $3 eu_un_auth*p0074285 $a Jungmann $b Vilém $4 730 |
| 801 | -0 | $a SK $b BA004 $c 20040303 $g AACR2 |