Vytlačiť
1. Nejúčinnější propagace
| SYS | c005935 | |
|---|---|---|
| LBL | ^^^^^nam^^22^^^^^^^^450^ | |
| 005 | 20221205140839.2 | |
| 010 | $a 80-7169-106-2 | |
| 100 | $a 19941221d 1994u 0sloy03 ba | |
| 101 | 0- | $a cze |
| 102 | $a CZ | |
| 200 | 1- | $a Nejúčinnější propagace $e Public Relations $f Sam Black $g [Z angl. prel.] Dana Janišová |
| 205 | $a 1. vyd. | |
| 210 | $a Praha $c Grada $d 1994 | |
| 215 | $a 203 s. | |
| 610 | 1- | $a reklama $9 eu_un_auth*h0005305 |
| 610 | 1- | $a propagácia $9 eu_un_auth*h0005138 |
| 610 | 1- | $a marketing $9 eu_un_auth*h0003211 |
| 610 | 1- | $a komunikácia $9 eu_un_auth*h0002808 |
| 610 | 1- | $a etika $9 eu_un_auth*h0002020 |
| 610 | 1- | $a manažment $9 eu_un_auth*h0003188 |
| 610 | 1- | $a práca s verejnosťou $9 eu_un_auth*h0004711 |
| 675 | $a 659.4 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000354 $x Práca s verejnosťou. Public relations | |
| 700 | -1 | $a Black $b Sam $3 eu_un_auth*p0026822 $4 070 |
| 702 | -1 | $a Janišová $b Dana $3 eu_un_auth*p0043762 $4 730 |
| 801 | -0 | $a SK $b BA004 $c 19980306 $g AACR2 |