Vytlačiť
1. Marketing & management
SYS | c017756 | |
---|---|---|
LBL | ^^^^^nam^^22^^^^^^^^450^ | |
005 | 20230228104743.2 | |
010 | $a 80-7169-329-4 | |
100 | $a 19970404d 1996u 0sloy03 ba | |
101 | 0- | $a cze |
102 | $a CZ | |
200 | 1- | $a Marketing & management $f Heribert Meffert $g [z nem. prel. Gustav Tomek, Věra Vávrová] |
210 | $a Praha $c Grada $d 1996 | |
215 | $a 551 s. | |
610 | 1- | $a marketing manažment $9 eu_un_auth*h0003218 |
610 | 1- | $a manažment $9 eu_un_auth*h0003188 |
610 | 1- | $a marketing $9 eu_un_auth*h0003211 |
610 | 1- | $a vedenie podniku $9 eu_un_auth*h0006936 |
610 | 1- | $a trh $9 eu_un_auth*h0006599 |
610 | 1- | $a marketing strategický $9 eu_un_auth*h0003228 |
610 | 1- | $a plánovanie $9 eu_un_auth*h0004180 |
610 | 1- | $a plánovanie strategické $9 eu_un_auth*h0004203 |
610 | 1- | $a stratégia podniková $9 eu_un_auth*h0006037 |
610 | 1- | $a ciele podnikové $9 eu_un_auth*h0001476 |
610 | 1- | $a konkurencia $9 eu_un_auth*h0002842 |
610 | 1- | $a odberatelia $9 eu_un_auth*h0003914 |
610 | 1- | $a PIMS-program |
675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
700 | -1 | $a Meffert $b Heribert $3 eu_un_auth*p0021020 $4 070 |
702 | -1 | $a Tomek $b Gustav $3 eu_un_auth*p0020430 $4 730 |
702 | -1 | $a Vávrová $b Věra $3 eu_un_auth*p0028975 $4 730 |
801 | -0 | $a SK $b BA004 $c 19980307 $g AACR2 |