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1. Bass Diffusion Model Theory and Applications: Literature Review of Foundational Frameworks, Extensions, and Emerging Research Frontiers
:ŠTETKA, Peter - PALLÉROVÁ, Diana. Bass Diffusion Model Theory and Applications: Literature Review of Foundational Frameworks, Extensions, and Emerging Research Frontiers. In Theoretical and Methodological Foundations of Artificial Intelligence Adoption Research : Structured Narrative Literature Reviews Supporting the AI-ImpactSK Project. - Bratislava : Ekonóm, 2026. ISBN 978-80-225-5312-4, pp. 116-127. 09I05-03-V02-00003/2025/VA.
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