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1. Possibilities and Problems of Marketing Performance Evaluation in Terms of Marketing Assets
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200 | 1- | $a Possibilities and Problems of Marketing Performance Evaluation in Terms of Marketing Assets $f Dana Hrušovská |
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463 | -1 | $1 001 eu_un_cat*0248238 $1 010 $a 978-83-948507-3-9 $1 200 1 $a Proceedings of the 1st Sustainable Solutions for Growth SSG 2018 Conference $b elektronický zdroj $e Book of Abstracts $f Editor: Wojciech Budzianowski $v P. 43 online $1 210 $a Wrocław $c Wojciech Budzianowski Consulting Services $d 2018 $1 215 $a online 86 s. $1 702 1 $3 eu_un_auth*0072780 $a Budzianowski $b Wojciech $4 340 $1 710 12 $a First Sustainable Solutions for Growth SSG 2018 $b Conference $e Wrocław, Poland $f 17.-18.9. 2018 |
541 | 1- | $a Možnosti a problémy hodnotenia marketingovej výkonnosti z hľadiska marketingových aktív |
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