Vytlačiť
1. Research
SYS | 0201924 | |
---|---|---|
LBL | 00000nam--22^^^^^---450- | |
005 | 20230109114832.9 | |
010 | $a 978-0-7494-7069-2 | |
100 | $a 20150608d2013łłłłm--y0sloc0103----ba | |
101 | 0- | $a eng |
102 | $a GB | |
200 | 1- | $a Research $f Steve Bax |
210 | $a London $c Kogan Page $a Cambridge $c Cambridge Marketing Press $d 2013 | |
215 | $a 135 s. | |
225 | 2- | $a Cambridge marketing handbook |
610 | 1- | $9 eu_un_auth*h0006599 $a trh |
610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
610 | 1- | $9 eu_un_auth*h0007184 $a výskum |
610 | 1- | $9 eu_un_auth*h0004180 $a plánovanie |
610 | 1- | $9 eu_un_auth*h0007199 $a výskum trhu |
610 | 1- | $9 eu_un_auth*h0003292 $a metodológia |
610 | 1- | $9 eu_un_auth*h0001612 $a dáta |
610 | 1- | $9 eu_un_auth*h0003332 $a metódy výskumu |
610 | 1- | $9 eu_un_auth*h0006428 $a techniky výskumné |
610 | 1- | $9 eu_un_auth*h0001691 $a digitalizácia |
610 | 1- | $9 eu_un_auth*h0002020 $a etika |
675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
700 | -1 | $3 eu_un_auth*0059970 $a Bax $b Steve $4 070 |
801 | -0 | $a SK $b BA004 $c 20150608 $g AACR2 |