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1. Marketing
SYS | c010007 | |
---|---|---|
LBL | ^^^^^nam^^22^^^^^^^^450^ | |
005 | 20221206131446.2 | |
010 | $a 0-471-63109-4 | |
100 | $a 19950531d 1989u 0sloy03 ba | |
101 | 0- | $a eng |
102 | $a US | |
200 | 1- | $a Marketing $f William Zikmund, Michael D'Amico |
205 | $a 3. ed. | |
210 | $a New York $c Wiley $d 1989 | |
215 | $a 694 s. | |
610 | 1- | $a marketing $9 eu_un_auth*h0003211 |
610 | 1- | $a prostredie životné $9 eu_un_auth*h0005154 |
610 | 1- | $a stratégia marketingová $9 eu_un_auth*h0006034 |
610 | 1- | $a správanie spotrebiteľa $9 eu_un_auth*h0005924 |
610 | 1- | $a prieskum trhu $9 eu_un_auth*h0004952 |
610 | 1- | $a prieskum spotrebiteľský $9 eu_un_auth*h0004950 |
610 | 1- | $a maloobchod $9 eu_un_auth*h0003176 |
610 | 1- | $a predaj $9 eu_un_auth*h0004797 |
675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
700 | -1 | $a Zikmund $b William $3 eu_un_auth*p0020935 $4 070 |
701 | -1 | $a D'Amico $b Michael $3 eu_un_auth*p0020936 $4 070 |
801 | -0 | $a SK $b BA004 $c 19980306 $g AACR2 |