Vytlačiť
1. Marketing
SYS | 0079063 | |
---|---|---|
LBL | $$$$$nam$$22$$$$$$$$450$ | |
005 | 20240313090036.5 | |
010 | $a 978-80-86946-80-1 | |
100 | $a 20080807d2008łłłłm$$y0sloc0103$$$$ba | |
101 | 0- | $a cze |
102 | $a CZ | |
200 | 1- | $a Marketing $e od myšlenky k realizaci $f Gustav Tomek, Věra Vávrová |
205 | $a 2. vyd. | |
210 | $a Praha $c Professional Publishing $d 2008 | |
215 | $a 308 s. | |
610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
610 | 1- | $9 eu_un_auth*h0003218 $a marketing manažment |
610 | 1- | $9 eu_un_auth*h0007184 $a výskum |
610 | 1- | $9 eu_un_auth*h0002460 $a informácie |
610 | 1- | $9 eu_un_auth*h0001109 $a analýzy |
610 | 1- | $9 eu_un_auth*h0003604 $a nákup |
610 | 1- | $9 eu_un_auth*h0005650 $a segmentácia trhu |
610 | 1- | $9 eu_un_auth*h0006034 $a stratégia marketingová |
610 | 1- | $9 eu_un_auth*h0005048 $a produkty |
610 | 1- | $9 eu_un_auth*h0005808 $a sortiment |
610 | 1- | $9 eu_un_auth*h0005664 $a servis |
610 | 1- | $9 eu_un_auth*h0002861 $a kontrakty |
610 | 1- | $9 eu_un_auth*h0002808 $a komunikácia |
610 | 1- | $9 eu_un_auth*h0001720 $a distribúcia |
610 | 1- | $9 eu_un_auth*h0006599 $a trh |
610 | 1- | $9 eu_un_auth*0005759 $a kontroling |
610 | 1- | $9 eu_un_auth*h0001156 $a audit |
675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
700 | -1 | $3 eu_un_auth*p0020430 $a Tomek $b Gustav $4 070 |
701 | -1 | $3 eu_un_auth*p0028975 $a Vávrová $b Věra $4 070 |
801 | -0 | $a SK $b BA004 $c 20080807 $g AACR2 |