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1. Pricing strategy
| SYS | 0137242 | |
|---|---|---|
| LBL | 00000nam--22^^^^^---450- | |
| 005 | 20240226124418.9 | |
| 010 | $a 978-1-111-57129-0 | |
| 010 | $a 1-111-57129-5 | |
| 100 | $a 20111010d2012łłłłm--y0sloc0103----ba | |
| 101 | 0- | $a eng |
| 102 | $a US | |
| 200 | 1- | $a Pricing strategy $e setting price levels, managing price discounts & establishing price structures $f Tim J. Smith |
| 205 | $a internat. ed. | |
| 210 | $a Mason $c South-Western Cengage Learning $d 2012 | |
| 215 | $a xxii, 318 s. | |
| 610 | 1- | $9 eu_un_auth*h0004421 $a politika cenová |
| 610 | 1- | $9 eu_un_auth*h0006037 $a stratégia podniková |
| 610 | 1- | $9 eu_un_auth*h0001376 $a ceny |
| 610 | 1- | $9 eu_un_auth*h0002304 $a hodnota |
| 610 | 1- | $9 eu_un_auth*h0006662 $a tvorba cien |
| 610 | 1- | $9 eu_un_auth*h0006324 $a štruktúra cien |
| 675 | $a 338.5 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000174 $x Ceny. Tvorba cien. Druhy cien | |
| 700 | -1 | $3 eu_un_auth*0043656 $a Smith $b Tim J. $4 070 |
| 801 | -0 | $a SK $b BA004 $c 20111010 $g AACR2 |