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1. Tendencies in Development of Marketing and Sales from the Point of View of Purchasing Behaviour of Consumers under the Conditions of Sustainable Economy
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| 101 | 0- | $a eng $d eng |
| 102 | $a BG | |
| 200 | 1- | $a Tendencies in Development of Marketing and Sales from the Point of View of Purchasing Behaviour of Consumers under the Conditions of Sustainable Economy $f Jaroslav Kita, Marta Grossmanová, Pavol Konštiak |
| 321 | $a Registrovaný: Web of Science | |
| 463 | -1 | $1 010 $a 978-619-7105-48-3 $1 200 1 $a SGEM 2015 $e International multidisciplinary scientific conference on social sciences and arts, 26 august - 1 september, 2015, Albena, Bulgaria $h Book 2, vol. 3 $v S. 801-808 $1 210 $a Sofia $c STEF92 Technology $d 2015 $1 215 $a [935 s.] $1 710 12 $a SGEM 2015 $b International multidisciplinary scientific conference on social sciences and arts $e Albena, Bulgaria $f 26.8.-1.9.2015 |
| 541 | 1- | $a Tendencie vo vývoji marketingu a predaja z pohľadu nákupného správania spotrebiteľov v podmienkach udržateľnej ekonomiky |
| 610 | 1- | $9 eu_un_auth*h0003211 $a marketing |
| 610 | 1- | $9 eu_un_auth*h0005900 $a spotrebitelia |
| 610 | 1- | $9 eu_un_auth*h0007368 $a zákazníci |
| 610 | 1- | $9 eu_un_auth*h0005924 $a správanie spotrebiteľa |
| 610 | 1- | $9 eu_un_auth*h0003604 $a nákup |
| 610 | 1- | $9 eu_un_auth*h0002304 $a hodnota |
| 610 | 1- | $9 eu_un_auth*h0007166 $a výrobky ekologické |
| 610 | 1- | $9 eu_un_auth*h0001945 $a ekológia |
| 610 | 1- | $9 eu_un_auth*0044167 $a prieskum |
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| 700 | -1 | $3 eu_un_auth*p0048734 $a Kita $b Jaroslav $p EUBOBFKMA $9 34 $4 070 $T Katedra marketingu OBF |
| 701 | -1 | $3 eu_un_auth*p0029411 $a Grossmanová $b Marta $p EUBFAJKAJ $9 33 $4 070 $T Katedra anglického jazyka FAJ - zrušená |
| 701 | -1 | $3 eu_un_auth*p0063306 $a Konštiak $b Pavol $p EUBOBFKMA $9 33 $4 070 $T Katedra marketingu OBF |
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