Vytlačiť
1. Using Cost-Sensitive Predictive Modeling in Digital Marketing
:ŠIPOLDOVÁ, Romana. Using Cost-Sensitive Predictive Modeling in Digital Marketing. In EDAMBA 2019. International Scientific Conference for Doctoral Students and Post-Doctoral Scholars. EDAMBA 2019 : International Scientific Conference for Doctoral Students and Post-Doctoral Scholars. - Bratislava : Vydavateľstvo EKONÓM, 2020. ISBN 978-80-225-4704-8, pp. 494-503 online.