:DAŇO, Ferdinand - JANKOVIČ, Michal. Applying Neuromarketing in Universities: Eye-Tracking and GSR Technology for Research. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Publishing House EKONOM, 2024. ISBN 978-80-225-5183-0, pp. 31-41. VEGA 1/0354/22. %copiesx : #b_content#25%#15%#25%#5%Názov súboruVeľkosťTyp prístupu PDF zabezpečené237.3 KBdostupné po prihlásení