:MATUŠOVIČOVÁ, Monika. Neuromarketing in the Segment of Luxury Brands. In Consumer Neuroscience - Innovative Approach to Optimizing Sustainable Business and Marketing Performance Based on Modern Intelligent Systems : Proceedings of the Scientific Project VEGA 1/0354/22. - Bratislava : Publishing House EKONOM, 2024. ISBN 978-80-225-5183-0, pp. 66-73. VEGA 1/0354/22. %copiesx : #b_content#25%#15%#25%#5%Názov súboruVeľkosťTyp prístupu PDF zabezpečené492.8 KBdostupné po prihlásení