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1. Problems and key factors of CRM implementation
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100 | $a 20100608a2009łłłłm$$y0sloc0103$$$$ba | |
101 | 0- | $a eng $d eng |
102 | $a SK | |
200 | 1- | $a Problems and key factors of CRM implementation $f Viliam Lendel |
330 | $a CRM (Customer relationship management) a implementácia CRM stratégie. Hodnotová reťaz CRM. Situácia v slovenských podnikoch. Kľúčové elementy ovplyvňujúce budovanie CRM systému vo firme. Výhody CRM. | |
463 | -1 | $1 001 eu_un_cat*0114459 $1 011 $a 1335-4205 $1 200 1 $a Communications $e scientific letters of the University of Žilina $v Vol. 11, no. 4 (2009), s. 56-60 $1 210 $a Žilina $c University of Žilina $d 2009 |
610 | 1- | $9 eu_un_auth*0002966 $a systém CRM |
610 | 1- | $9 eu_un_auth*h0004270 $a podnik |
610 | 1- | $9 eu_un_auth*h0005739 $a Slovensko |
675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
700 | -1 | $3 eu_un_auth*0017730 $a Lendel $b Viliam $4 070 |
801 | -0 | $a SK $b BA004 $c 20100608 $g AACR2 |