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1. Media strategies for marketing places in crisis
SYS | 0118265 | |
---|---|---|
LBL | 00000nam--22^^^^^---450- | |
005 | 20240312115845.7 | |
010 | $a 978-0-7506-8452-1 | |
100 | $a 20100930d2008łłłłm--y0sloc0103----ba | |
101 | 0- | $a eng |
102 | $a GB | |
200 | 1- | $a Media strategies for marketing places in crisis $e improving the image of cities, countries and tourist destinations $f Eli Avraham and Eran Ketter |
210 | $a Oxford $c Elsevier Butterworth-Heinemann $d 2008 | |
215 | $a 218 s. | |
225 | 2- | $a Marketing |
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610 | 1- | $9 eu_un_auth*h0004336 $a pohromy živelné |
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610 | 1- | $9 eu_un_auth*h0006659 $a turistika |
610 | 1- | $9 eu_un_auth*h0004084 $a oživenie |
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610 | 1- | $9 eu_un_auth*h0006034 $a stratégia marketingová |
610 | 1- | $9 eu_un_auth*h0006459 $a teória a prax |
675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
700 | -1 | $3 eu_un_auth*0035484 $a Avraham $b Eli $4 070 |
701 | -1 | $3 eu_un_auth*0036507 $a Ketter $b Eran $4 070 |
801 | -0 | $a SK $b BA004 $c 20100930 $g AACR2 |