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1. Instructor's Manual to Accompany Strategic Marketing Problems
SYS | c012449 | |
---|---|---|
LBL | 01275nam^^2200325^^^450 | |
005 | 20221207073714.4 | |
010 | $a 0-205-08105-3 | |
100 | $a 19960213d 1984u 0sloy03 ba | |
101 | 0- | $a eng |
102 | $a US | |
200 | 1- | $a Instructor's Manual to Accompany Strategic Marketing Problems $e Cases and Comments $f Roger A. Kerin, Robert A. Peterson |
205 | $a 3. ed. | |
210 | $a Boston $c Allyn and Bacon $d 1984 | |
215 | $a 301 s. | |
610 | 1- | $a marketing strategický $9 eu_un_auth*h0003228 |
610 | 1- | $a riadenie strategické $9 eu_un_auth*h0005427 |
610 | 1- | $a stratégia marketingová $9 eu_un_auth*h0006034 |
610 | 1- | $a cesty odbytové $9 eu_un_auth*h0001450 |
610 | 1- | $a ceny odbytové $9 eu_un_auth*h0001398 |
610 | 1- | $a štúdie prípadové $9 eu_un_auth*h0006357 |
675 | $a 339.138 $v 1. stred. $z slo $T . $3 eu_un_auth*h0000183 $x Marketing | |
700 | -1 | $3 eu_un_auth*0000008 $4 070 $a Kerin $b Roger A. |
701 | -1 | $a Peterson $b Robert A. $3 eu_un_auth*p0023029 $4 070 |
801 | -0 | $a SK $b BA004 $c 19980306 $g AACR2 |