Výsledky vyhľadávania
- POLLÁK, František - MARKOVIČ, Peter - VILÁGI, Róbert. Digital Vs. Traditional: Selected Views on Creating an Optimal Marketing Communication Mix. In Annual Global Business Conference. Reshaping Customer-Oriented Business. Global Business Conference 2022 Proceedings : Reshaping Customer-Oriented Business. - Zagreb : Innovation Institute, 2022. ISSN 1848-2252, pp. 123-124 online. VEGA 1/0140/21.
- KONEČNÝ, Michal et al. Analysis of the Czech Advertising Market and Its Main Players. In International Conference on Entrepreneurial Competencies in a Changing World (ECCW 2021). SHS Web of Conferences. - Paris : Édition Diffusion Presse Sciences, 2022. ISSN 2261-2424, pp. [1-6] online. VEGA 1/0140/21.
- POLLÁK, František et al. Reputation Management in Times of the Pandemic – Empirical Analysis of Selected Health Care Providers Operating in the Slovak Market. In International Conference on Entrepreneurial Competencies in a Changing World (ECCW 2021). SHS Web of Conferences. - Paris : Édition Diffusion Presse Sciences, 2022. ISSN 2261-2424, pp. [1-8] online. VEGA 1/0140/21.
- POLLÁK, František et al. Return to the New Normal: Empirical Analysis of Changes in E-Consumer Behavior During the COVID-19 Pandemic. - Registrovaný: Scopus. In Behavioral Sciences. - Basel : MDPI. ISSN 2076-328X, 2022, vol. 12, no. 3, pp. 1-19 online. VEGA 1/0140/21, SP2022/29, IVSUPS005.
- POLLÁK, František et al. Issue of Online Reputation of Electric Vehicles - Selected Views and Perspectives. In Conference on Organizational Science Development Society’s Challenges for Organizational Opportunities. International Conference. Conference on Organizational Science Development Society’s Challenges for Organizational Opportunities : 41st International Conference on Organizational Science Development, 23.3–25.3.2022, Maribor. - Maribor : University of Maribor, 2022. ISBN 978-961-286-583-2, pp. 813-824 online. VEGA 1/0240/20, VEGA 1/0140/21.
- MARKOVIČ, Peter et al. Impact of Coronavirus Pandemic on Changes in e-Consumer Behaviour: Empirical Analysis of Slovak e-Commerce Market. - Registrovaný: Scopus. In Ekonomický časopis : časopis pre ekonomickú teóriu, hospodársku politiku, spoločensko-ekonomické prognózovanie. - Bratislava : Ekonomický ústav SAV : Prognostický ústav SAV, 2022. ISSN 0013-3035, 2022, roč. 70, č. 4, s. 368-389 online. VEGA 1/0240/20, VEGA /0140/21, SGS SP2022/29.
- POLLÁK, František - MARKOVIČ, Peter - VILÁGI, Róbert. Selected Views on Eating Habits and Lifestyle Changes of Consumers During the COVID-19 Pandemic Through the Optics of Supply Chains. In IDIMT-2022: Digitalization of Society, Business and Management in a Pandemic. Interdisciplinary Information Management Talks. IDIMT-2022: Digitalization of Society, Business and Management in a Pandemic : 30th Interdisciplinary Information Management Talks, Sept. 7–9, 2022 Prague, Czech Republic. - Linz : TRAUNER Verlag, 2022. ISBN 978-3-99113-758-0, pp. 235-242 online. VEGA 1/0140/21, IVSUPS005.
- POLLÁK, František - MARKOVIČ, Peter. Customer Age as a Determinant of Preferences for Information Sources – Empirical Analysis of a Case from Central Europe. In Economics, Management, Finance and Social Attributes of Economic System. International Scientific Conference. Economics, Management, Finance and Social Attributtes of Economic System (EMFSA 2022) : 7th International Scientific Conference, July, 7-10, 2022, Pula, Hotel Park Plaza Histria Pula. - Považská Bystrica : BCSS, 2022. ISBN 978-80-973642-3-6, p. 45 online.
- SAULITE, Linda - ŠČEULOVS, Deniss - POLLÁK, František. The Influence of Non-Product-Related Attributes on Media Brands’ Consumption. - Registrovaný: Scopus. In Journal of Open Innovation : Technology, Market, and Complexity. - Basel : MDPI. ISSN 2199-8531, 2022, vol. 8, no. 3, pp. 2-26 online.
- POLLÁK, František - MARKOVIČ, Peter. Customer Age as a Determinant of Preferences for Information Sources: Empirical Analysis of a Case From Central Europe. - Registrovaný: Web of Science, Registrovaný: Scopus. In Economics & Sociology : Journal of Scientific Papers. - Szczecin : Centre of Sociological Research. ISSN 2306-3459, 2022, vol. 15, no. 2, pp. 296-311 online. VEGA 1/0140/21.