Number of the records: 1
Business market management
Title Business market management : understanding, creating, and delivering value Author info James C. Anderson, James A. Narus Author Anderson James C. Co-authors Narus James A. Issue data Upper Saddle River, N.J. : Pearson/Prentice Hall , 2004. - 460 s. Issue 2. ed. ISBN 0-13-123009-3 Document kind monographs Language English Country of Edition United States of America systematics 339.1 - Obchod - všeobecné otázky. Trh Keywords podnikanie * trh * obchod * riadenie * hodnota * obchod medzinárodný * segmentácia trhu * zákazníci * nákup * stratégia marketingová * ponuka * kanály distribučné * predaj Database BOOKS Copy count 1, currently available 1, at library only 0 Call number 801264
book
Call number Location Sublocation Info 801264 SEK Pobočka SEK Košice availaible
Number of the records: 1