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Beyond traditional marketing
Title Beyond traditional marketing : innovations in marketing practice Author info lead author and editor Kamran Kashani Another authors Kashani Kamran (Editor) Issue data Chichester : John Wiley & Sons , 2005. - xvi, 308 s. ISBN 978-0-470-01146-1 , 0-470-01146-7 Document kind miscellanea Language English Country of Edition Great Britain systematics 339.138 - Marketing Keywords marketing * marketing manažment * zákazníci * trh Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 839569
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Call number Location Sublocation Info 839569 SEK Všeobecná študovňa In-Library Use Only
Number of the records: 1