1. Jak na marketingovou komunikaci
Title | Jak na marketingovou komunikaci |
---|---|
Author info | Miroslav Karlíček |
Author | Karlíček Miroslav |
Issue data | Praha : Grada Publishing , 2023. - 272 s. |
Issue | 1. vydání |
ISBN | 978-80-271-5013-7 |
Document kind | handbooks |
Language | Czech |
Country of Edition | Czech Republic |
systematics | 339.138 - Marketing |
Keywords | marketing * komunikácia marketingová * reklama * marketing priamy * podpora predaja * sponzorovanie * vzťahy s verejnosťou * médiá sociálne * predaj priamy * veľtrhy * agentúry |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 923890 |