1. The Information sources for the company decision making process by buying new company vehicles with regard to electric vehicles
| Title | The Information sources for the company decision making process by buying new company vehicles with regard to electric vehicles | ||||||||
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| Author info | Eva Chlebišová, Jana Kyzeková | ||||||||
| Author | Chlebišová Eva | ||||||||
| Co-authors | Kyzeková Jana | ||||||||
| Source document | Acta academica karviniensia : vědecký recenzovaný časopis. Roč. 12, č. 2 (2012), s. 43-52. - Karviná : Slezská univerzita v Opavě, Obchodně podnikatelská fakulta, 2012. ISSN 1212-415X | ||||||||
| Document kind | schedule of articles from periodics | ||||||||
| Language | English | ||||||||
| Country of Edition | Czech Republic | ||||||||
| systematics | 339.138 - Marketing | ||||||||
| Keywords | priemysel automobilový * spotreba energie * automobily * komunikácia marketingová * stratégia marketingová | ||||||||
| Annotation | Model marketingovej komunikácie na podporu rozšírenia elektrických automobilov. | ||||||||
| Database | ARTICLES | ||||||||
| References | PERIODIKÁ-Súborný záznam periodika | ||||||||
| Numbers | 2012: 1-4 | ||||||||
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