1. Tools for Measuring the National Brand of Slovakia
Title | Tools for Measuring the National Brand of Slovakia |
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Translation | Nástroje na meranie národnej značky Slovenska |
Author info | Glória Bódy |
Author | Bódy Glória EUBPHFKOP - Katedra obchodného podnikania PHF |
Source document | Trends in Application of Statistical Methods for Quality Improvement XXI. (2023) : Reviewed Proceeding of Posts from an 21. International Scientific Conference, February 15th - 17th, 2023, Košice - Kaluža. P. 10. - Košice : KKM PHF, 2023 / Jakub Vincent ; Duľová Spišáková Emília ; Trends in Application of Statistical Methods for Quality Improvement XXI. (2023) International Scientific Conference. ISBN 978-80-225-5044-4 |
Note | Abstrakt |
Document kind | schedule of articles from year books |
Language | English |
Country of Edition | Slovak Republic |
Keywords | budovanie značky * značky * marketing * indexy * Slovensko |
Public work category | Abstractions of scientific titles in year-books from home conferences |
Database | PUBLIKAČNÁ ČINNOSŤ |
No. of Archival Copy | E23 00129-004, kópia plného textu |