1. Instructor's Manual to Accompany Strategic Marketing
Title | Instructor's Manual to Accompany Strategic Marketing |
---|---|
Author info | John F. Cady, Robert D. Buzzell |
Author | Cady John F. |
Co-authors | Buzzell Robert D. |
Issue data | Boston : Little, Brown and Co. , 1986. - 505 s. |
Issue | 1. ed. |
ISBN | 0-316-12329-3 |
Document kind | handbooks |
Language | English |
Country of Edition | United States of America |
systematics | 339.138 - Marketing |
Keywords | marketing strategický * stratégia marketingová * štúdie prípadové |
Database | BOOKS |
Copy count | 1, currently available 1, at library only 0 |
Call number | 722302 |