Výsledky vyhľadávania
- POLLÁK, František et al. Reputation Analysis of Selected European and US Brands in the Context of the COVID-19 Pandemic. In International Conference on Entrepreneurship and Economy in an Era of Uncertainty. Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023. - Singapore : Springer Nature Singapore, 2024. ISBN 978-981-97-0995-3, pp. 895-915.
článok
- MARKOVIČ, Peter - POLLÁK, František. Reputation of Family-Owned Businesses: Parent Companies vs. Their Brands in the Context of Global Pandemic. In International Conference on Entrepreneurship and Economy in an Era of Uncertainty. Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023. - Singapore : Springer Nature Singapore, 2024. ISBN 978-981-97-0995-3, pp. 917-937.
článok
- DZILSKÁ, Zuzana et al. Problems and Barriers to E-Commerce in Slovakia in the Light of Accelerated Digitization and Post-Covid Recovery of the Economy. In Economics, Management, Finance and Social Attributtes of Economic System 2024. International Scientific Conference. Economics, Management, Finance and Social Attributtes of Economic System (EMFSA 2024) : Proceedings of the 9th International Scientific Conference, July, 5-8, 2024, Portorož, Grand Hotel Bernardin. - Považská Bystrica : BCSS, 2024. ISBN 978-80-973642-6-7, p. 24. VEGA 1/0110/24.
článok
- POLLÁK, František - MARKOVIČ, Peter. Reputation Management As a Part of Online Branding Infrastructure of Luxury Hotels on the Adriatic Coast - Pre and Post Covid-19 Perspective. - Registrovaný: Scopus. In TRANSCOM 2023. International Scientific Conference on Sustainable, Modern and Safe Transport. TRANSCOM 2023 : 15th International Scientific Conference of Young Scientists on Sustainable, Modern and Safe Transport. - Amsterdam : Elsevier, 2023. ISSN 2352-1465, pp. 1546–1553. VEGA 1/0140/21, IVSUPS2305.
článok
- POLLÁK, František - MARKOVIČ, Peter - DZILSKÁ, Zuzana. Brand Management Through the Coronavirus Crisis - Empirical Analysis of Changes in the Online Reputation of the Best Hospitals in the USA in the Period Before and During the Global Pandemic. In Global Business Conference 2023. Doing Business in a Disrupted World. Global Business Conference 2023 Proceedings : Doing Business in a Disrupted World, Sep 27th-30th 2023, Zagreb, Croatia. - Zagreb : Innovation Institute, 2023. ISSN 1848-2252, pp. 49-50. VEGA 1/0140/21.
článok
- VILÁGI, Róbert. Výskum udržateľných foriem rozvoja podnikovej reputácie : dizertačná práca. Školiteľ: František Pollák. Bratislava, 2023. 118 s. [Počet ex. : 1, z toho voľných 0, prezenčne 1]
kniha
- POLLÁK, František - MARKOVIČ, Peter - MAJDÚCHOVÁ, Helena. Reputation of Electric Vehicles in the Environment of Carbon Reduction and Accelerated Digitization. - Registrovaný: Scopus. In Energies : [Journal of Related Scientific Research, Technology Development, Engineering, and the Studies in Policy and Management]. - Basel : MDPI. ISSN 1996-1073, 2023, vol. 16, no. 9, pp. 1-24. VEGA 1/0140/21, IVS IVSUPS2305.
článok
- Trendy vo využívaní štatistických metód v marketingu 2023. Konferencia. Trendy vo využívaní štatistických metód v marketingu 2023. Editor: Roman Lacko ; recenzenti: Henrieta Pavolová, František Pollák, Marek Szajt. 1. vydanie. Bratislava : Vydavateľstvo EKONÓM, 2023. CD-ROM 255 s. [12,75 AH]. ISBN 978-80-225-5057-4. [Počet ex. : 2, z toho voľných 1, prezenčne 1]
elektronická kniha
- BAURIEDEL, Stephan. Identifying Features of "Real" Digitalisation. In Trendy vo využívaní štatistických metód v marketingu 2023. Konferencia. Trendy vo využívaní štatistických metód v marketingu 2023 : zborník príspevkov z konferencie. - Bratislava : Vydavateľstvo EKONÓM, 2023. ISBN 978-80-225-5057-4, s. 103-113.
článok
- POLLÁK, František - MARKOVIČ, Peter. Reputation Management as a Part of Online Branding Infrastructure of Luxury Hotels on the Adriatic Coast - Pre and Post Covid-19 Perspective. In TRANSCOM 2023. International Scientific Conference. TRANSCOM 2023 : 15th International Scientific Conference of Young Scientists on Sustainable, Modern and Safe Transport. - Žilina : University of Žilina, 2023. ISBN 978-80-554-1971-8, p. 236.
článok