Výsledky vyhľadávania
- MARKOVIČ, Peter et al. Podnikové financie : zbierka riešených a neriešených príkladov. Recenzovali: Elena Fetisovová, Magdaléna Kubranová. 1. vydanie. Bratislava : Wolters Kluwer SR, 2024. [202 s.] [10,09 AH]. ISBN 978-80-571-0653-1.
kniha
- POLLÁK, František et al. Reputation Analysis of Selected European and US Brands in the Context of the COVID-19 Pandemic. In International Conference on Entrepreneurship and Economy in an Era of Uncertainty. Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023. - Singapore : Springer Nature Singapore, 2024. ISBN 978-981-97-0995-3, pp. 895-915.
článok
- MARKOVIČ, Peter - POLLÁK, František. Reputation of Family-Owned Businesses: Parent Companies vs. Their Brands in the Context of Global Pandemic. In International Conference on Entrepreneurship and Economy in an Era of Uncertainty. Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023. - Singapore : Springer Nature Singapore, 2024. ISBN 978-981-97-0995-3, pp. 917-937.
článok
- BARTHELT, Tobias - MARKOVIČ, Peter. Relationship Management in Sales – What is Meant by Relationship Building, and What Significance Does it Have in Sales Companies. In Ekonomika a manažment : vedecký časopis Fakulty podnikového manažmentu Ekonomickej univerzity v Bratislave. - Bratislava : Nadácia Manažér, 2023. ISSN 2454-1028, 2023, roč. 20, č. 2, s. 9-20.
článok
- BARTHELT, Tobias - MARKOVIČ, Peter. Relationship Management in Service – What is Meant by Relationship Building, and What Significance Does it Have in the Luxury Hotel Industry. In Ekonomika a manažment : vedecký časopis Fakulty podnikového manažmentu Ekonomickej univerzity v Bratislave. - Bratislava : Nadácia Manažér, 2023. ISSN 2454-1028, 2023, roč. 20, č. 3, s. 9-20.
článok
- RENNER, Manfred - MARKOVIČ, Peter. Cost-Benefit Analysis of Online-Marketing Measures for a Naturopathic Practice. In Ekonomika a manažment : vedecký časopis Fakulty podnikového manažmentu Ekonomickej univerzity v Bratislave. - Bratislava : Nadácia Manažér, 2023. ISSN 2454-1028, 2023, roč. 20, č. 2, s. 39-62.
článok
- POLLÁK, František - MARKOVIČ, Peter. Reputation Management As a Part of Online Branding Infrastructure of Luxury Hotels on the Adriatic Coast - Pre and Post Covid-19 Perspective. - Registrovaný: Scopus. In TRANSCOM 2023. International Scientific Conference on Sustainable, Modern and Safe Transport. TRANSCOM 2023 : 15th International Scientific Conference of Young Scientists on Sustainable, Modern and Safe Transport. - Amsterdam : Elsevier, 2023. ISSN 2352-1465, pp. 1546–1553. VEGA 1/0140/21, IVSUPS2305.
článok
- LACKO, Roman - HAJDUOVÁ, Zuzana - MARKOVIČ, Peter. Socioeconomic Determinants of Environmental Efficiency: The Case of the European Union. - Registrovaný: Scopus. In Environmental Science and Pollution Research. - Heidelberg : Springer. ISSN 1614-7499, 2023, vol. 30, no. 11, pp. 31320-31331. VEGA 1/0240/20.
článok
- POLLÁK, František - MARKOVIČ, Peter - DZILSKÁ, Zuzana. Brand Management Through the Coronavirus Crisis - Empirical Analysis of Changes in the Online Reputation of the Best Hospitals in the USA in the Period Before and During the Global Pandemic. In Global Business Conference 2023. Doing Business in a Disrupted World. Global Business Conference 2023 Proceedings : Doing Business in a Disrupted World, Sep 27th-30th 2023, Zagreb, Croatia. - Zagreb : Innovation Institute, 2023. ISSN 1848-2252, pp. 49-50. VEGA 1/0140/21.
článok
- POLLÁK, František - MARKOVIČ, Peter - MAJDÚCHOVÁ, Helena. Reputation of Electric Vehicles in the Environment of Carbon Reduction and Accelerated Digitization. - Registrovaný: Scopus. In Energies : [Journal of Related Scientific Research, Technology Development, Engineering, and the Studies in Policy and Management]. - Basel : MDPI. ISSN 1996-1073, 2023, vol. 16, no. 9, pp. 1-24. VEGA 1/0140/21, IVS IVSUPS2305.
článok