Výsledky vyhľadávania
- MARINKOVIĆ, Veljko - LAZAREVIĆ, Jovana - MARIĆ, Dražen. Consumer Ethnocentrism under the Circumstances of the COVID 19 Virus Pandemic. In Strategic Management : International Journal of Strategic Management and Decision Support Systems in Strategic Management. - Subotica : Faculty of Economics in Subotica University of Novi Sad, 2023. ISSN 2334-6191, 2023, vol. 28, no. 3, pp. 46-60.
článok
- ČVIRIK, Marián. Perceived Price and Quality of Food of European Union Countries of Origin by Young Slovaks: The Influence of Ethnocentric Tendencies. - Registrovaný: Scopus, Registrovaný: Web of Science. In The Central European Business Review. - Praha : University of Economics Prague. ISSN 1805-4862, 2023, vol. 12, no. 1, pp. 97-114. I-22-104-00.
článok
- ČVIRIK, Marián - DOTONG, Emmanuel. Consumer Ethnocentrism and the Influence of Selected Demographic Factors: A Comparative Study among the Countries of Slovakia, the Czech Republic, and the Philippines. - Registrovaný: Scopus, Registrovaný: Web of Science. In Market-Tržište : Review for Marketing Theory and Practice : Scientific Semi-Annual Journal. - Zagreb : University of Zagreb. ISSN 0353-4790, 2023, vol. 35, no. 2, pp. 165-181. I-22- 104-00 (20%), I-24-105-00 (80%).
článok
- ČVIRIK, Marián - KORYTINOVÁ, Kristína. Consumer Ethnocentrism as a Factor of Perception of Organic Foods? Some Evidence of Young Slovaks. In DOKBAT 2022. International Bata Conference for Ph.D. Students and Young Researchers. DOKBAT 2022 : 18th Annual International Bata Conference for Ph.D. Students and Young Researchers. - Zlín : Tomas Bata University in Zlín, Faculty of Management and Economics, 2022. ISBN 978-80-7678-101-6, pp. 89-98. I-22-104-00.
článok
- ČVIRIK, Marián - NAĎOVÁ KROŠLÁKOVÁ, Monika. Interpretation Options for Measuring Consumer Ethnocentrism Based on the Standardized CETSCALE. In Ekonomika cestovného ruchu a podnikanie : vedecký časopis Obchodnej fakulty Ekonomickej univerzity v Bratislave. - Bratislava : Katedra služieb a cestovného ruchu OBF EU, 2022. ISSN 2453-9988, 2022, roč. 14, č. 2, s. 8-17. I-22-104-00.
článok
- NAĎOVÁ KROŠLÁKOVÁ, Monika - ČVIRIK, Marián. The Influence of Consumer Ethnocentrism on the Attitude towards COVID-19: The Case of Young Slovaks. In Ekonomika cestovného ruchu a podnikanie : vedecký časopis Obchodnej fakulty Ekonomickej univerzity v Bratislave. - Bratislava : Katedra služieb a cestovného ruchu OBF EU, 2022. ISSN 2453-9988, 2022, roč. 14, č. 2, s. 71-77. I-22-104-00.
článok
- ČVIRIK, Marián. Ethnocentric Tendencies of Consumer Behaviour and Its Influence on the Perception of Private Labels. In Central and Eastern Europe in the Changing Business Environment : Book of Abstracts from 22th International Joint Conference, May 19 - 20, 2022, Prague, Czech Republic and Bratislava, Slovakia. - Praha : Oeconomica Publishing House, University of Economics, Prague, 2022. ISBN 978-80-245-2455-9, p. 16.
článok
- ČVIRIK, Marián. Consumer Ethnocentrism as a Factor in the Perception of Online Shopping? Some Evidence from Slovakia. In Marketing and Media Identity 2022: Metaverse Is the New Universe. Annual International Scientific Conference. Marketing Identity: Metaverse Is the New Universe : Conference Proceedings from the Annual International Scientific Conference. - Trnava : Faculty of Mass Media Communication, University of SS. Cyril and Methodius in Trnava, 2022. ISBN 978-80-572-0297-4. ISSN 2729-7527, pp. 19-26. I-22-104-00.
článok
- Engineering Sciences and Production Management. Workshop. Engineering Science and Production Management 2022 : Workshop Proceedings. Editors: Milan Majerník, Naqibullah Daneshjo, Jana Chovancová ; reviewers: Jana Štofková, Milan Edl, Mariusz Andrzejewski, Andreas Kohla. 1st Edition. Košice : Pro Enviro, 2022. 128 s. [13,76 AH]. ISBN 978-80-89295-96-8.
kniha
- ČVIRIK, Marián. Suitability of Measuring Consumer Ethnocentrism Based on Cetscale10 and Cetscale17 in Slovakia. In Interdisciplinarity in Theory and Practice : Journal for Presentation of Interdisciplinary Approaches in Various Fields. - Arad : Editura Adoram, 2022. ISSN 2344-2409, 2022, nr. 24, s. 14-18 online. I-22-104-00.
článok