1. Consumer Behaviour and Analytics
Title | Consumer Behaviour and Analytics |
---|---|
Author info | Andrew Smith |
Author | Smith Andrew |
Issue data | Abingdon : Routledge/Taylor & Francis Group , 2024. - 213 s. |
Issue | 2nd Edition |
ISBN | 978-1-032-38834-2 (pbk) , 978-1-032-38837-3 (hbk) |
DOI | 10.4324/9781003347033 |
Document kind | monographs |
Language | English |
Country of Edition | Great Britain |
systematics | 366 - Spotrebiteľ a jeho problémy |
Keywords | správanie spotrebiteľa * marketing priamy * stránky webové * spotreba |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 927412 |