1. Instructor's Manual to Accompany Cases in Marketing Strategy
Title | Instructor's Manual to Accompany Cases in Marketing Strategy |
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Author info | Richard T. Hise, Stephen W. MacDaniel |
Author | Hise Richard T. |
Co-authors | MacDaniel Stephen W. |
Issue data | Columbus : Merrill Publ. Co. , 1984. - 166 s. |
Issue | 1. ed. |
Document kind | handbooks |
Language | English |
Country of Edition | United States of America |
systematics | 339.138 - Marketing |
Keywords | marketing * stratégia marketingová * štúdie prípadové |
Database | BOOKS |
Copy count | 1, currently available 1, at library only 0 |
Call number | 722284 |