1. Leap
Title | Leap : a revolution in creative business strategy |
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Author info | Bob Schmetterer |
Author | Schmetterer Bob |
Issue data | Hoboken : John Wiley & Sons, Inc. , 2002. - 273 s. |
Edition | An Adweek Book |
Document kind | monographs |
Language | English |
Country of Edition | United States of America |
systematics | 339.138 - Marketing |
Keywords | marketing * podnikanie * stratégia podnikateľská * stratégia podniková * inzercia * reklama * podnik * riadenie * riadenie podnikové * manažéri |
Database | BOOKS |
Copy count | 1, currently available 0, at library only 1 |
Call number | 840670 |