Number of the records: 1
Marketing management
Title Marketing management Author info Russell S. Winer, Ravi Dhar Author Winer Russell S. Co-authors Dhar Ravi Issue data Upper Saddle River : Pearson/Prentice Hall , 2011. - 506 s. Issue 4th ed. ISBN 978-0-13-038792-9 , 0-13-038792-4 Document kind textbooks Language English Country of Edition United States of America systematics 339.138 - Marketing Keywords marketing manažment * manažéri * marketing strategický * analýzy * výskum * rozhodovanie * produkty * komunikácia * reklama * kanály distribučné * marketing priamy * predaj * riadenie vzťahov so zákazníkmi * služby Database BOOKS Copy count 1, currently available 0, at library only 1 Call number 845790
book
Call number Location Sublocation Info 845790 SEK Všeobecná študovňa In-Library Use Only
Number of the records: 1